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• From Ancestors to Assets: Unearthing Connections Through Genealogy and Prospect Research

  • When
    24 Jul 2025
  •  
    10:00 AM - 11:00 AM
  • Location
    https://uwyo.zoom.us/j/96944015175

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  Event Description:  
  Event Registration is Required to Attend.** 

  Genealogy is more than a personal pastime—it’s a strategic asset in the prospect researcher’s toolkit. In this session, we’ll explore how tracing family history can reveal critical relational insights, uncover hidden philanthropic patterns, and strengthen the overall quality of donor intelligence. Attendees will gain clarity on who can and should undertake genealogical research, when it is most appropriate and impactful, and why it matters within the broader context of advancement strategy. We’ll examine the natural intersections between genealogy and prospect research, including how each discipline informs and enhances the other. The session will also cover the specific types of data to pursue—such as legacy affiliations, intergenerational giving, and family networks—and introduce tools and resources that support the discovery and mapping of family trees. Whether you’re new to genealogy or looking to refine your approach, this session will equip you with practical insights to turn ancestry into actionable advancement outcomes.

  Presenters: 
  

  

  Rachel Hammond: 

  Rachel Hammond is the donor research coordinator for the Moody Bible Institute of Chicago. Starting her career in advancement services at her alma mater, Hammond learned the importance of donor cultivation, retention, and engagement as a student caller, call center manager, and advancement intern. As a student caller, she raised funds for scholarships by establishing relationships with alumni and friends of the college, instilling in her a passion for cultivation. After one year of being a student caller and securing the largest gift during the spring giving season, she was promoted to be the student call center manager, where she assigned calling pools, trained students in the calling program, and mentored them as they finished out their college careers. Learning the value of retention in this role, Hammond strived to see her college colleagues succeed just as she did and continue the legacy of the student calling program.

  
  

  As the advancement intern, Hammond harnessed her passion for engagement and development as she built the in-house calling program, implemented the student philanthropy association, and learned about each role in advancement services. This experience led her to the position she holds today at Moody, where she harnesses all the skills she learned at her alma mater, as well as the ability to uncover key wealth indicators and harness her research skills to find hidden gems in the CRM.

  
  

  Hammond also has a passion for serving the APRA community! She is the secretary and Communications Chair for the APRA Indiana Board of Directors and the chair of Apra International's Education and Professional Development (EPD) committee. She loves giving back to the APRA community as they have poured into her for the past three years!

  
  

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• Apra-RM 2025 Annual Conference

  • When
    10 Oct 2025
  •  
    9:30 AM - 3:00 PM
  • Location
    CSU- Spur: 4777 National Western Dr. Denver, CO 80216
  • Spaces left
    50

  

  When: Friday, October 10th, 2025  
  Educational Sessions: 9:30am - 3:00pm 

  Networking Dinner and Happy Hour: 3:00pm Onward 

  
  

  Where: CSU Spur - 4777 National Western Dr., Denver, CO 80216

  
  

  We have a Fantastic Full Day Event planned with Share-the-Knowledge Sessions, among many other networking opportunities and offerings.
  Stay Tuned- More Information to Follow! 

  Event Details and Accommodations: 

  More Travel details, a Complete Itinerary, Directions to the Event and  Parking, will be sent to all Registrants prior to the event.

  
  

  
  

  
  

  
  

  
  

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